USMNT World Cup Kits Unveiled! | Unfiltered Soccer
USMNT Branding Strategy
When you look at Argentina, Brazil, the Netherlands, Croatia, the manufacturer can change, but they have to make the same jersey. That Brazil jersey has to be yellow. When Messi turns up, he ain't turning up in anything other than light blue and white stripes.
I'm all in if Nike or whomever U.S. Soccer listens to the show—let's keep this moving forward. The second jersey has stars on it, the first jersey has stripes on it. That's who we are.
USMNT Kit Design Process
Weston McKennie put out a tweet after [the 2022 kit release], and he said, 'I tried to tell them.' Which means he was in the process, he was in the loop. Somebody at some point said, 'No, this is not good,' but ultimately, people above all of us make those decisions.
USMNT World Cup Kits
This is the first time since '94 where the majority of the shirt has not been white. It's certainly an homage to the '94 kits where they had the vertical sort of wavy red lines.
USMNT Kit History
The '02 kits were so humid in South Korea, and you could not get the thing off. I had to have people peel it off my body. It was shocking.
I think for every living breathing soccer fan, the denim kit—the away kit in '94—was the first time our guys were on the world stage at home. It was so radical.
